Grabbing takeout this weekend? You may want to download the new app from LA-based Paperlinks first.
The Order Takeout app, which was announced earlier this week, reads QR codes on participating takeout menus and allows smartphone-enabled diners to order by simply tapping links on their phones.
In a press release, Paperlinks CEO Hamilton Chen said he believes the new app fulfills a vital need for busy diners.
“We see ordering by smartphone touchscreens as the way of the future,” Chen said. “Who wants to call in to a noisy restaurant and be put on hold, and risk a miscommunicated order when you can have control over your order with a native app experience instead? With Order Takeout, we aim to give restaurants a simple process for their to-go menus, so they can offer an effortless ordering experience to their customers that allows them to customize their meal and pay all in one step. The printed takeout menu is still a useful tool, and now, it can serve as a visual and physical trigger for a mobile commerce ordering process.”
From specifying unique order instructions to tipping and paying via Paypal, Order Takeout lets restaurant patrons can easily get their lunch to go on-the-go, according to Pink Pepper Thai Restaurant owner Tony Boon.
“The Paperlinks Order Takeout feature saves us a ton of time, helps with order accuracy, and allows us to collect payment upfront and reach our customers where they are every day — on their mobile phones,” Boon said. “Paired with the custom designer QR code, the whole package makes our full menu accessible to the busy lunch crowd and gives us a head start on their orders. We’re going to pass out takeout menus no matter what; now we’ve made them digitally interactive.”
